Financial
Institutions
mobile
Project
REDF is a subsidized real-estate financing company. His vision is to provide and innovate diverse and balanced financing programs to suit all classes of society through integration with the Ministry of Housing(MOH) to implement programs related to beneficiaries. It supports financing and real estate investment through effective partnership with the public and private sectors.
Problem
In particular financial institutions in Saudi Arabia, there is a limitation to accessing DLP services, so the workers of these institutions are accomplishing their tasks with the help of self-owned mobile phones.
To make access more comfortable, there is a decision to develop a mobile application for FI workers. The mobile application should be realized as a web view of the web portal inside the mobile application. The mobile application should reflect the same flows and features as it is realized in the web-application.
Q&A
Q: why it was decided to proceed with an app? A- we need to replace current mobile app.
Q: is it expected to work offline there? A - nice to have, not a priority till April.
We can proceed with the easiest way to implement notifications: push or notification center.
Scope - only bank basket.
To have an ability to publish it on Apple Store is critical and cannot be ignored. So it should be an app with its functionality inside, not just web view or PWA app.
Service blueprint
/ Beneficiary
User personas
We compiled a document that summarize our key findings. We highlighted any assumptions we heard, requirements that were brought up. Then we discussed with the core project team which insights we want to consider and which comments to ignore.
Ahmad Otayim
Anna is a business analyst who helps her clients to create strategies, to conduct user research and analyze business and user experience goals.
Occupation
Broker
Family
1 wife, 2 children
Age
34
Location
Saudi Arabia, Riyadh
Needs
Ahmad's main goal is to find a home that is within his budget and secure financing that will allow him to purchase it.
He also wants a user-friendly platform that makes it easy to apply for financing and get approved.
He is also concerned about the complexity of the home-buying process and the difficulty of finding a financing option that will meet his needs.
Pain Points
Needs a financing option that is both affordable and accessible
Opportunities to connect with other experienced professionals in the industry
He also needs help understanding the home-buying process and navigating the various financing options available to him.
Wants to see several recommendations from bank.
Sarah Jackson
Anna is a business analyst who helps her clients to create strategies, to conduct user research and analyze business and user experience goals.
Occupation
Software Engineer
Location
London, UK
Family
Single
Age
30
Needs
Learn about new technologies and trends in the industry
Network with industry professionals and potentially find job opportunities
Network with industry professionals and potentially find job opportunities
Gain insights and knowledge to further their career in technology
Pain Points
Access to high-quality, informative sessions with industry experts
Opportunities to connect with other experienced professionals in the industry
Detailed information about the event location, transportation options, and parking
An easy-to-use app that provides all relevant event information, including session details and speaker bios
Bank basket
Bank basket is an aggregate view of all applications purchased by certain FI. This basket will be used for maintaining the negotiation process with Beneficiaries, reaching Contract Sign, and analyzing FI Users performance.
Design screens
We conducted interviews with stakeholders and users to identify pain points in the web platform and ensure they were addressed in the mobile application. Through extensive research, we explored effective ways to present web dashboards on mobile devices. As a result, we adopted a block-based approach, as exemplified below. Furthermore, we introduced three action buttons with accompanying text to enhance user understanding and improve clarity, which was lacking in the web version. Additionally, we prioritized important information by highlighting it, in contrast to the previous arrangement on the web platform.
UX enhancement
In our design system, we adhered to the principles of atomic design. This approach encompasses various levels, including atoms, molecules, organisms, templates, and pages. At the atoms level, we focused on the fundamental building blocks of design, such as color palettes and fonts. Moving up to the molecules level, we integrated multiple atoms to create cohesive components. As we progressed further, we arrived at the pages level, where our design had fully matured into a comprehensive and fully developed framework.
Existing block
Existing documents part
Enhancements
Enhancement
Sultan bin Salman Al Saud
17
﷼
Purchased
Mobile phone
012 453 2581
Region
Riyadh
City
Al Khurma
Product type
Ready Unit
Assignee
Adnan Khashoggi
Assign
Edit
Reject
Sultan bin Salman Al Saud
Purchased
Score
17
﷼
Mobile phone
012 453 2581
Region
Riyadh
City
Al Khurma
Product type
Ready Unit
Assignee
Adnan Khashoggi
Assign
Edit
Reject
Sultan bin Salman Al Saud
Negotiated
Score
17
﷼
Mobile phone
012 453 2581
Region
Riyadh
City
Al Khurma
Product type
Ready Unit
Assignee
Adnan Khashoggi
Assign
Edit
Reject
Design system
In our design system, we used atomic design principle. This approach encompasses various levels, including atoms, molecules, organisms, templates, and pages. At the atoms level, we focused on the fundamental building blocks of design, such as color palettes and fonts. Moving up to the molecules level, we integrated multiple atoms to create cohesive components. As we progressed further, we arrived at the pages level, where our design had fully matured into a comprehensive and fully developed framework.
UX enhancement
In our design system, we adhered to the principles of atomic design. This approach encompasses various levels, including atoms, molecules, organisms, templates, and pages. At the atoms level, we focused on the fundamental building blocks of design, such as color palettes and fonts. Moving up to the molecules level, we integrated multiple atoms to create cohesive components. As we progressed further, we arrived at the pages level, where our design had fully matured into a comprehensive and fully developed framework.
Contact